Basic CouponPHP script provides quite a lot ways to improve your site’s SEO. Let’s dig into it!
We will take demo.couponphp.com as a testing ground, assuming that you as a CouponPHP client have the same up to date version of the script.
SEO settings for you coupons and deals site are in Admin area→ Configuration→ SEO Settings.
Store Permalink Type
Permalink is the way how a link to the store will look like. We have here 2 options: domain or title of the store.
Taking as an example “allbeauty.com (formerly Cheapsmells)” store’s title we get:
Domain permalink: http://demo.couponphp.com/allbeautycom
Title permalink: http://demo.couponphp.com/allbeautycom-formerly-cheapsmells
A title permalink is usually more informative and looks more natural. But people sometimes search for deals with a domain name and some stores like American Eagle, aeo.com have a very different domain name from its title. So it is up to the webmaster what focus to in the store’s url.
Coupons, Deals, Stores (lists)
Here we set how we want to name the coupons, deals or stores sections of our website, almost everyone chooses just simple default coupons,deals,stores, but we can be more creative and choose something like fresh-coupons or anything that has traffic but is less competitive according to Google Adwords Keyword Planner tool. Just remember that Google considers a dash ‘-‘ as a words’ delimiter but not an underline ‘_’.
Coupon, Deal details(permalink)
This section can be not quite obvious, default value is coupon/deal and example gives us http://demo.couponphp.com/coupon/random-coupon-permalink/123
It can be more useful to copy the values from Coupons,Deals(lists) section to create a hierarchy, making http://demo.couponphp.com/fresh-coupons as a parent and http://demo.couponphp.com/fresh-coupons/random-coupon-permalink/123 as a child. So it will be more natural for a visitor to understand site’s navigation.
Store, Store coupons, Store deals
In the Store section we can set prefix and suffix for the store’s name. Instead of amazon-uk/deals why not to make for example the-best-amazon-uk/deals, the only problem is to find the least competitive keywords but still with sufficient amount of traffic, again Google Adwords Keyword Planner tool will be helpful here.
Category, User profile, Outgoing click, Collection, Blog
These settings are quite simple, we don’t want all the sites on the Coupon PHP script be identical, so guys be creative, use your own keywords in the urls!
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